- Set-up
- About 3 min
- Reading
- Little
The quick verdict
Full verdict ↓Great for Children of about 3 to 5 who are learning their letters and counting to ten
Think twice if You want the memory board game with a race round a path: that is Funskool's Match & Move Memory, a different box
How we rate it
Learning curve. Turn two cards and keep them if they belong together. A three-year-old can follow it with a few pairs, so it sits at 1 on our scale with UNO.
Luck & skill. The first turns are lucky guesses. After that, remembering every card anyone has turned up decides who collects pairs, and young children are often better at it than adults.
Interaction. You can't block anyone, but every card another player turns up tells you something, so everyone watches every turn.
Set-up. Mix the cards and lay them face down in rows. For a young child, set out only some of the pairs.
Reading. Matching works by picture, letter and number. The English words on the letter cards and the number words are the only reading, and they are part of the learning.
Learning curve: 1 = UNO or Connect 4; 3 = Catan; 5 = a heavy strategy game. These describe the experience, not an overall score.
Is Memory Alphabets and Numbers right for you?
Great if
- Children of about 3 to 5 who are learning their letters and counting to ten
- A parent or grandparent naming each card as it turns up, which makes the game a little letter and number practice
- A first card game with rules for a pre-schooler, with no board to set up
- Families who already have Memory Animal Family and want a second set that teaches something different
Skip it if
- You want the memory board game with a race round a path: that is Funskool's Match & Move Memory, a different box
- Your child already reads and counts with ease; by about 6 the letters and numbers are too easy and it becomes plain pairs
- A toddler under 3 at home, who might bend, chew or lose the small cardboard cards
How Memory Alphabets and Numbers plays
Set-up: the 72 cards make 36 pairs, one pair for each letter from A to Z and one for each number from one to ten. The letter cards show a picture and its English word, such as apple, kite, queen and zebra. The box front shows how a pair works: a capital A with an apple matches a small a with an apple, and a card with the numeral 1 matches a card with one elephant. Mix the cards and lay them picture-side down in neat rows. For a three-year-old, start with a few letters they know, or just the numbers one to five.
- Time to teach: about 2 minutes.
- Reading and language: Children match the cards by their pictures, letters and numbers, so they don't need to read. The letter cards also carry an English word under the picture (apple, kite, zebra) and the number cards are labelled one to ten, which older children can read aloud. Parents can name the pictures in Hindi or any home language.
How to play Memory · Triple S Games
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A turn, step by step
- 1Flip
Turn any two face-down cards picture-side up so everyone can see them.
- 2Match
Two cards for the same letter or the same number are a pair: keep them and go again. Otherwise turn both back in the same places.
- 3Win
When all 36 pairs are found, the player with the most pairs wins.
The full explanation: how a game of Memory Alphabets and Numbers goes
A turn: the youngest player usually goes first and play passes to the left. Turn over any two cards so everyone can see them. If they are a pair, for the same letter or the same number, keep them and have another go. If not, turn both face down again in exactly the same places, and the next player tries.
Winning: when every pair has been collected, the player with the most pairs wins. To play alone, set out a few pairs, count how many turns you need to clear them, and try to beat that number next time.
A tip: say each card aloud when it turns up ('B, bat' or 'seven'), in English or your home language. It helps everyone remember where the card was, and it turns the game into gentle letter and number practice. Add more pairs as your child gets better.
How it differs from our other Funskool memory pages: Memory Animal Family uses the same 72-card pairs format, but each pair is an animal's parents and its baby, with no letters or numbers. Match & Move Memory is a board game where you turn one card at a time to move a piece round a path. Pick this box if you want the pairs game to double as letter and number practice.
What's in the box
- 72Picture cards
36 pairs: one for each letter from A to Z, with a picture and its English word, and one for each number from one to ten
Funskool's page doesn't list the contents. The count of 72 picture cards comes from the Indian store listing that Funskool's own page links to, and the letter and number designs from that store's photos of the cards. We found no photo of the box back, so we can't say whether the rules are printed on the box or on a separate sheet.
Where to buy
How to make sure you get a genuine copyEditions and the details worth checking.
What reviewers and players say
We found no written reviews, videos or forum threads about Funskool's Alphabets & Numbers Memory, so this summary rests on the game's design and Funskool's information. It is the classic pairs memory game, with every pair tied to a letter or a number and a picture to name, which gives parents something to talk about while children play. It can be cut down to a few pairs for a three-year-old or played with all 72 cards. There is nothing more to it than flip and match, so most children will move on once they know their letters and numbers well.
What people love
- Letter and number practice that feels like a game, with a picture and a word for every letter
- Easy to scale: a handful of pairs for a toddler, all 36 for older children
- No reading needed to play, so grandparents and young children can play together in any language
- Works for one child alone as well as for a small group
Common complaints
- Cardboard cards bend and get lost easily, so keep them in a pouch or with a rubber band
- Children who already read well may find it too simple
- We found no independent reviews to show how children get on with this particular set
Based on 4 reviews and discussions
- Reference Alphabets & Numbers Memory product page (Funskool, read October 2026) · Funskool
- Reference Ravensburger range page (Funskool, read October 2026) · Funskool
- Reference Concentration (card game) · Wikipedia
- Reference memory: Das Original von Ravensburger (Ravensburger, read October 2026) · Ravensburger
Summarised in our own words from the sources above. We don't use Amazon reviews or ratings.
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| Compare the games.The details that make a difference. |
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Memory Alphabets and Numbers
|
ANOTHER WAY TO PLAY
Memory Animal Family
|
ANOTHER WAY TO PLAY
Match & Move Memory
|
ANOTHER WAY TO PLAY
Memory Front and Back
|
|---|---|---|---|---|
| Why consider it | This game A first memory game with A-to-Z and one-to-ten picture pairs | A different fit Funskool's 72-card pairs game in the same format, matching each animal's parents to its baby | A different fit Funskool's memory board game: turn one card at a time and race your piece home | A different fit Funskool's pairs game where each pair is the front and back of one object |
| Players | 1–4 | 1–4 | 1–4 | 1–4 |
| Best with | 2-3 | 2-3 | 2-3 | 2-3 |
| Play time | 10–20 min | 10–20 min | 15–20 min | 10–20 min |
| Age | 3+ | 3+ | 5+ | 3+ |
| Rules | Easy | Easy | Easy | Easy |
| Indian edition | Available | Available | Available | Available |
| On this page | Explore Memory Animal Family | Explore Match & Move Memory | Explore Memory Front and Back |
More from Funskool
Another way into their collection.
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Match & Move Memory
Remember where each picture hides and race your piece home
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Climb the ladders, dodge the snakes, first to 100 wins
Chess
The two-player battle of wits that began in India as chaturanga
Housie (Tambola)
Strike off called numbers and shout first for lines and Full House
More memory games
Different games. A familiar kind of fun.
Match & Move Memory
Remember where each picture hides and race your piece home
Memory Chess
Remember where the colours hide and pull out the right peg
Trio
Find three of a kind by asking for highest and lowest cards
SKYJO
Swap and flip cards to finish each round with the lowest score
UNO Flip!
Flip every card over to UNO's nastier Dark Side and back again
Questions people ask about Memory Alphabets and Numbers
How do you play Funskool Memory Alphabets and Numbers?
Lay the 72 cards face down. On your turn, flip two: if they are a pair for the same letter or number, keep them and go again; if not, turn them back. When all 36 pairs are found, the player with the most pairs wins.
What age is the Alphabets and Numbers memory game for?
Funskool says 3 years and up. Three-year-olds do best with a handful of pairs and an adult beside them. Once a child reads the words and counts to ten easily, usually by about 6, the game becomes plain pairs.
How is it different from Funskool's Memory Animal Family?
Both are 72-card pairs games from Funskool. Animal Family pairs an animal's parents with its baby, while this box has a pair for every letter from A to Z and every number from one to ten, so it doubles as letter and number practice.
Is Memory Alphabets and Numbers made in India?
Yes. Funskool's product page gives India as the country of origin and names Funskool India Ltd, Chennai, as the company behind it.
Does my child need to read to play?
No. The cards are matched by their pictures, letters and numbers, so a three-year-old can play. The English words on the cards, such as apple, kite and zebra, give older children something to read aloud.
Game facts
- Publisher
- Funskool (India) Ltd
- In India
- Funskool (India) Ltd, Chennai
- Players
- 1–4
- Barcode
- 8901383993014
- Language
- Little reading – Children match the cards by their pictures, letters and numbers, so they don't need to read. The letter cards also carry an English word under the picture (apple, kite, zebra) and the number cards are labelled one to ten, which older children can read aloud. Parents can name the pictures in Hindi or any home language.
Sources & photo creditsThe references behind this guide.
Facts on this page come from the publisher, the Indian maker or distributor, and the sources below. Photos are credited under each one.
- Funskool - Alphabets & Numbers Memory (product code 9930100, country of origin, age)
- Funskool - memory games in the catalogue
- Funskool - Ravensburger range (lists the memory card games)
- FirstCry - Funskool Alphabets And Numbers Memory Game, 72 picture cards (linked from Funskool's page)
- Crossword - Funskool Memory Alphabets & Numbers (barcode)
- Concentration (card game) - Wikipedia
- Ravensburger - memory (the brand's history)